Transform AI Into Strategic Advantage

Technology should amplify who you are, not replace who you are.

30 years of strategic experience • Fortune 500 results • Human-centered approach

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The Challenge Most Leaders Face

Line drawing of a computer with a brain inside a thought bubble on the screen, a steaming mug, a smartphone, a laptop, a pair of headphones, and two potted plants on a blue background.

Your competitors are implementing AI faster than you can evaluate it. Your team is drowning in tools without strategy. You're spending budget on "AI initiatives" that deliver operational efficiency but no competitive advantage.

Here's what I know: The companies winning with AI aren't the ones with the fanciest tools. They're the ones who understand strategy first.

A woman with dark, curly hair and earrings, wearing a black blazer and a necklace, smiling at the camera.

Susan Hearn | Digital Fluency Coach

I'm Susan Hearn, and for 30 years I've been helping leaders figure out how to stay human while the digital world tries to make them into robots.

Look, you can download ChatGPT in two minutes. But figuring out how to actually use AI to create competitive advantage instead of just operational efficiency? That's where strategy matters. And that's where I come in.

Because technology should amplify who you are, not replace who you are.

You’re in good hands

Proven Track Record

  • Technology Pioneer

    Led business development of groundbreaking AI-powered viral social graphing marketing technology, debuting social monetization it to Madison Avenue

  • Corporate Coordination

    Strategic Campaign Director using AI-powered stakeholder management to coordinate Fortune 500 CEOs and entertainment executives for executive Hall of Fame recognition campaign

  • Fortune 500 Intelligence

    Strategic consultant to executives, supporting multimillion-dollar partnerships through systematic client intelligence systems

  • Legislative Impact

    Lead Digital Designer for Dove/Unilever's CROWN Act, achieving policy adoption across 27 states and 50 municipalities nationwide

  • Executive Training

    Current AI implementation strategist training C-suite leaders on competitive research and strategic communications for Fortune 500 companies

  • Strategic Mentorship

    Creator of methodologies, helping professionals navigate AI adoption without getting lost in the sea of tech and upskilling, focusing on strategic application over tool chasing

“Your digital skillset and tech stack should be powerful yet still unmistakably you.”
— Susan Hearn

My Method

  • Simple digital illustration of a laptop with a user profile icon on the screen. A gold star-shaped sparkle is on the top right corner, highlighting a feature or achievement.

    Thought.

    AI as thought partner. Strategic tool selection for business advantage and personal growth, not just shiny features.

  • Digital illustration of a speech bubble with a star and a sparkle, connected to an electronic chip labeled 'AI' with lines indicating connectivity, on a teal background.

    Word.

    Prompts that unlock insights. Storytelling that transforms data into decisions. The bridge between what you know and what the world needs to hear.

  • Illustration of a laptop with a hand reaching out from the screen, holding a shiny gold dollar sign surrounded by sparkles.

    Action.

    Workflows that work. Business transformation that scales. Personal evolution that sticks. Systems that deliver both.

You don’t Just need An AI Strategy

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Most AI consultants teach you to use tools. I help you think strategically about which tools matter and why, based on decades of experience architecting business transformations at Fortune 500 scale.

I've navigated every major business technology shift since the early digital platforms. The pattern is always the same: organizations that understand strategy adapt and thrive. Those who chase tools without a strategy get replaced.

Your competitive advantage isn't the AI you use - it's how strategically you use it.

This isn’t work

Illustration of a workspace with an open laptop, a smartphone displaying a celestial background, potted plants, drawing paper, a pen, and a window showing a night sky with stars and planets.

This is an opportunity.

A way to build something that lasts – skills that evolve with you, systems that grow with your business, and a digital foundation that doesn't crumble every time the tech world has its next shiny object moment.

Because the tools will change. They always do. But knowing how to think strategically about AI? How to adapt and integrate whatever comes next?

That's the real superpower.

Kind Words…

  • “Susan Hearn is brilliant unicorn who sits at the intersection of culture, technology, creativity, and human potential. She has an uncanny ability to cultivate insights and create disruptive programs and content using her deep intuition, problem solving and decades of experience.

    Susan stays ahead of technology, social trends and emerging AI developments while always staying grounded in human insights and connections."

    Esi Eggleston Bracey, Chief Growth and Marketing Officer, Unilever

  • “Susan has always been at the cutting edge. For three decades, she has been a force in digital strategy, execution, innovation, and branding. She has a tremendous gift for crafting stories, bringing passion, knowledge, expertise, and a long track record of radical success. She is a tremendous collaborator and impeccable professional who always produces results.”

    Adaora Udoji, Executive Leadership, Media, Ops, Distribution, Emerging Tech

  • "Over the past 20 years I have had the opportunity to work with Susan in multiple ways, the common thread being strategic innovation in the context of popular culture. In each case she proved to be deeply insightful, courageously creative, and a stellar collaborator. I hope to have the opportunity to work with Susan again, and encourage others to grab the chance if you can."

    John Englehart, Chief of Staff & Chief Communications Officer, Hospital for Special Surgery - World #1 for Orthopedics

  • "Susan gave my son more than tools; she gave him direction and a powerful belief in what lies ahead. She showed him how to build a website and guided him through crafting his story for his supplemental essays – positioning his work in a way that was compelling, credible, and true to who he is.

    This fall, Julian is attending Howard University.

    For families navigating the college process or preparing for any next chapter, Susan is more than a mentor. She's a builder of futures. I'll never forget the way Susan saw him — and helped him see himself. We are GRATEFUL.”

    — Janel Merritt, C-Suite Exec and Julian’s Mom

  • "Working with Ms. Susan during my college application process made such a difference for me. I had all these experiences but didn't really know how to connect the dots or tell my story in a way that felt clear. She guided me through building my personal brand, creating a website, and figuring out how to write and speak in a way that felt authentic... I walked away feeling more confident in how I present myself and more grounded in who I am."

    — Langston Reid, Founder NEXTGEN, USC Jimmy Iovine and Andre Young Academy

Let’s Work Together

Digital drawing of two hands reaching towards a gold heart with radiating lines, flanked by two laptops, on a black background with a gold border.

The tools will change. They always do. But knowing how to think strategically about leveraging technology for business advantage? That's the real competitive edge.

Whether that happens through strategic partnership, direct collaboration, or systematic training - let's figure out what makes sense for your specific situation.

Contact Me